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Orebella Fragrance by Bella Hadid: Cruelty-Free & Vegan?

Vivian BlakeVivian Blake
3 min read

Bella Hadid, the celebrated supermodel and style icon, has stirred excitement in the beauty sector by introducing her latest venture, the fragrance line Orebella. A key question on many minds is whether Orebella truly upholds cruelty-free and vegan principles. Beyond her high-profile runway appeara

Bella Hadid, the celebrated supermodel and style icon, has stirred excitement in the beauty sector by introducing her latest venture, the fragrance line Orebella. A key question on many minds is whether Orebella truly upholds cruelty-free and vegan principles.

Beyond her high-profile runway appearances, Hadid serves as an ambassador for several prominent beauty and fashion labels, among them the ethical beauty firm Charlotte Tilbury. Transitioning from modeling to business ownership, the supermodel has now stepped into the spotlight with her personal fragrance collection. This innovative range goes beyond traditional scents by incorporating wellness-enhancing properties into fragrances designed to benefit the skin. The brand describes this unique approach as the skinification of fragrance.

Bella Hadid's Vision for Ethical Fragrances

In her own words, Hadid expresses enthusiasm for creating products that align with her values: "...being vegan and cruelty-free, and honestly, just good for you, is something that excites me about moving into the wellness and fragrance world."

Orebella debuted with a trio of hydrating perfumes that not only deliver captivating aromas but also provide skin-nourishing effects, fostering a feeling of empowerment and sensuality. Ranging from delicate floral essences to rich, intoxicating musk bases, these scents are crafted to make users feel vibrant and true to their unique selves.

Verifying Orebella's Cruelty-Free Status

While Hadid publicly affirms the brand's commitment to being cruelty-free, independent evaluations are essential to validate such declarations. At Cruelty-Free Kitty, we apply rigorous criteria known as the CFK5 Standard to assess authenticity. Under this framework, neither the company nor any of its suppliers may conduct animal testing on products or ingredients at any location worldwide. Furthermore, the brand must refrain from funding third-party animal tests and avoid distribution in regions mandating such testing unless exemptions are legally obtainable.

After thorough investigation, we can confidently declare Orebella as a cruelty-free brand. It fully complies with the CFK5 requirements and holds official certifications from both Leaping Bunny and PETA, reinforcing its ethical stance.

Adding to its independence, Orebella is entirely self-financed by Hadid through her parent entity, BKH Essential, which similarly maintains a cruelty-free profile.

Is Orebella Vegan?

The official Orebella website explicitly states that every product in their lineup is 100% vegan. This ensures the complete absence of any animal-derived components in their formulations, rendering all items suitable for vegan consumers seeking animal-free options.

Sustainability Practices in Orebella Products

Orebella's perfumes employ advanced bi-phase technology, blending hydrating skincare elements seamlessly into the fragrance base. The brand emphasizes the use of responsibly sourced materials, including premium essential oils, to craft their offerings.

Complementing their sophisticated and layered scent compositions, all Orebella items adhere to stringent European regulations for cosmetic safety. This compliance involves excluding over 1,300 ingredients identified as potentially harmful to human health or the ecosystem. Moreover, the outer packaging is 100% FSC-certified for sustainability, and the bottles consist of fully recyclable materials.

A standout feature is the omission of alcohol from the formulas, paired with dermatologist-approved testing, which makes these fragrances ideal for those with sensitive skin. For optimal performance and to unlock the full spectrum of benefits, Orebella advises users to shake the bottle vigorously prior to application.

Availability of Orebella Fragrances

At present, Orebella fragrances are available exclusively through Ulta stores throughout the United States. Shoppers can also purchase directly from the brand's official online platform for convenience.

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